| The DENSO Philosophy | |
| The "DENSO Philosophy" guides our corporate actions, ensuring that we will continue to be a corporation that is trusted by people around the world. | |
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Mission |
| Contributing to a better world by creating value together with a vision for the future | |
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Management Principles |
| 1. Customer satisfaction through quality products and services. 2. Global growth through anticipation of change 3. Environmental preservation and harmony with society 4. Corporate vitality respect for individuality |
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Individual Spirit |
| 1. To be creative in thought and steady in action. 2. To be cooperative and pioneering. 3. To be trustworthy by improving ourselves. |
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| DENSO SPIRIT | |
| The slogan of DENSO SPIRIT is "Starting from Me" 3 Important Pillars to achieve DENSO VISION 2015 |
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FORESIGHT |
| 1. Vision (Anticipation of change) | |
| 2. Creativity (Create new wisdoms) | |
| 3. Challange (Problem Solving) | |
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CREDIBILITY |
| 1. Quality First 2. On Site Verification 3. Kaizen/Continous Improvement |
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COLLABORATION |
| 1. Communication. 2. Teamwork. 3. Human Resource Development |
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